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Royal Umbrella Achieves Superbrands Status!

Royal Umbrella fragrant rice is recognised as a Superbrand for the third time this year. It is recognition that the brand has established the finest reputation in its field, and reaffirmed its status as Singapore’s favourite rice brand. Royal Umbrella fragrant rice is synonymous with top quality rice and has been the leading rice brand in Singapore for many years.

Ms Sandy Wong, Vice President – Operations of Topseller Pte Ltd, the sole distributor of Royal Umbrella fragrant rice receiving the Superbrands award.